District Vision is, first and foremost, rooted in friendship.We’ve known each other for over twenty years. As teenagers living in London, we’d run in the park to clear hangovers. Long...
District Vision is, first and foremost, rooted in friendship.
We’ve known each other for over twenty years. As teenagers living in London, we’d run in the park to clear hangovers. Long runs, and perhaps even longer nights.
A decade later, we found ourselves in New York City looking for new paths—one of us pursued running more intensely, the other meditation. We soon realized that runners were as interested in training their minds as they were in building physical stamina. This insight gave rise to District Vision, which initially consisted of a series of meditation workshops for runners. Since then, our interest in running as a tool for self-exploration has evolved in many ways.
We began designing and making products in Japan, inspired by a culture dedicated to excellence. Our sports eyewear system launched in December 2015, and we are proud to say that Japanese technology and craftsmanship remain at the core of everything we create. In time, our vision expanded to include apparel and accessories—each piece is driven by the same commitment to careful sourcing and a deep, purposeful approach to design. What started as a side project in a shared office in New York is now a growing independent team based in California. We continue to operate District Vision autonomously, without outside investors. For us, this independence is fundamental: it allows us to stay true to our mission, which is to develop the best solutions for mind and body and to promote a more conscious and connected approach to life.
